The Portion of Potential Respondents Exposed to a Hyperlink to a Survey

question 27

Multiple Choice

The portion of potential respondents exposed to a hyperlink to a survey who actually click through to view the questionnaire is called the _____.

• A) response rate
• B) click rate
• C) hit ratio
• D) viewer rate

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Definitions:

Board of Directors

A group of individuals elected by shareholders to oversee the management and governance of a corporation.

Shareholders

Individuals or entities that own shares in a corporation, giving them certain rights and a stake in the company's performance.

Journal Entry

A record in accounting that shows the financial transactions of a company in terms of debits and credits.

Cost Method

An accounting approach where investments are recorded at their acquisition cost, with income recognized only when dividends are received from the investee.