Gist Refers to the Central Idea of the Information

question 3

Multiple Choice

Gist refers to the central idea of the information.Which of the following theories considers gist in understanding memory?

• A)elaboration theory
• B)mental imagery theory
• C)schema theory
• D)fuzzy trace theory

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Definitions:

Customer Expectations

Customer Expectations refer to the preconceived notions or standards that consumers have regarding the quality, performance, and value of a product or service before making a purchase.

Variability in Performance

The degree to which the outcomes or results of a process, such as service delivery, can differ over time.

Symbolic

Serving as a representation or symbol of ideas, values, or concepts without having a direct practical application.

Experiential Attribute

A characteristic of a product or service that is perceived through the senses during use, contributing to the overall customer experience.