What Type of Market Is the Group of People to Whom

question 35

Multiple Choice

What type of market is the group of people to whom a firm directs its marketing efforts?

• A) the captive market
• B) the consumer market
• C) the home market
• D) the target market

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Definitions:

12-volt Batteries

Rechargeable electrical storage devices commonly used in vehicles and various electronic systems, providing 12 volts of direct current.

Alessandro Volta

An Italian physicist known for the invention of the voltaic pile, considered one of the first electrical batteries.

Pure Sulfuric Acid

Sulfuric acid with no impurities, highly corrosive and typically used industrially in concentrated form for chemical synthesis or processing.

Tap Water

Water supplied to a residential or commercial area through a system of pipes and taps, generally suitable for drinking and other domestic purposes.