According to the Market Share/market Growth Matrix, How Does a Successful

question 81

Multiple Choice

According to the market share/market growth matrix, how does a successful product typically begin?

• A) as a question mark, then a star, and eventually moves to the status of cash cow
• B) as a star, fades to a question mark, and finally becomes a dog and is dropped
• C) as a cash cow, moves to a question mark, and finally becomes a star
• D) as a cash cow and fades to a dog when it's dropped

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Definitions:

Freud's Model

This refers to Sigmund Freud's theoretical framework for understanding the human psyche, consisting of the id, ego, and superego.

Id

In Freudian psychology, the component of personality that is responsible for our basic desires and drives.

Superego

In psychoanalytic theory, the part of the psyche that acts as a self-critical conscience, reflecting social standards learned from parents and others.

Ego

The part of the mind that mediates between the conscious and the unconscious and is responsible for reality testing and a sense of personal identity.