Match Each Item to the Statement or Sentence Listed Below

question 89

Essay

Match each item to the statement or sentence listed below.
a.planning
b.marketing planning
c.strategic planning
d.tactical planning
e.mission
f.first mover strategy
g.SWOT analysis
h.strategic window
i.marketing mix
j.product strategy
k.strategic business units (SBUs)
l.Porter's Five Forces
-is the process of anticipating future events and conditions and determining the best way to achieve organizational objectives.
2.identifies competitive forces that influence planning strategies.
3.The _____ process involves implementing planning activities devoted to achieving marketing objectives.
4.Key business units within diversified firms are referred to as ______.
5.is the process of determining an organization's primary objectives and adopting courses of action that will achieve these objectives.
6.involves decisions concerning the goods and services to be offered by a firm.
7.Planning that guides the implementation of activities designed to meet primary objectives is called _____.
8.The _____ is the blending of the four strategy elements to fit the needs and preferences of a specific target market.
9.The _____ is the essential purpose that differentiates one company from another.
10.The limited period during which the key requirements of a market and the resources and skills of an organization best fit together is called the _____.
11.The _____ argues that the first company to offer a product will be the long-term winner.
12.is an important planning tool to determine an organization's strengths and weaknesses.

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Definitions:

Variable Manufacturing Overhead

Costs in the manufacturing process that fluctuate with production volume, such as utilities and raw materials, which do not remain constant as production levels change.

Labor Efficiency Variance

The difference between the actual hours worked and the standard hours expected for the actual production achieved.

Direct Labor

The effort exerted by employees who are directly involved in the manufacturing process of products or delivering a service.

Padmaja's Labor

This refers to the labor costs associated with Padmaja, potentially singling out these expenses for a specific reason or analysis, considered direct or indirect labor depending on the context.