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Resolving to buy a different brand in the future may reduce cognitive dissonance in the present.
Market Structure
The organizational characteristics of a market, influencing competition and pricing, including perfect competition, monopolistic competition, oligopoly, and monopoly.
Oligopoly
A market structure characterized by a small number of firms dominating the market, often leading to limited competition.
Monopolistic Competition
A market structure characterized by many firms offering products or services that are similar but not perfect substitutes, leading to each firm having some market power.
Differentiated Products
Goods or services that are distinguished from others based on quality, features, or brand, making them non-identical and often allowing for market power.
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