Match Each Item to the Statement or Sentence Listed Below

question 123

Essay

Match each item to the statement or sentence listed below.
a.commercial market
b.trade industries
c.market segmentation
d.customer-based segmentation
e.end-use segmentation
f.global sourcing
g.joint demand
h.inelastic demand
i.outsourcing
j.value analysis
k.vendor analysis
l.buying centre
m.reciprocity
n.gatekeeper
o.modified rebuy
-The person who controls the information all members of a buying centre will review is a(n) _____.
2.The _____ consists of individuals and firms that acquire products used to support the production of other products.
3.is the practice of buying from suppliers who are also customers.
4.consists of retailers and wholesalers who purchase products for resale to others.
5.A(n) _____ comprises participants in an organizational buying action.
6.By applying _____ concepts to groups of business customers, marketers can develop a strategy that best suits the needs of those customers.
7.The assessment of supplier performance is called _____.
8.is the process of dividing a B2B market into homogeneous groups based on product specifications.
9.is the systematic study of the components of a purchase to determine the most cost-effective approach.
10.Dividing a B2B market based on how customers will use a product is called _____.
11.is the use of outside vendors to produce products that were formerly produced in-house.
12.Purchasing products from suppliers worldwide is called _____.
13.If the demand for a product remains constant, even if its price changes, then this product is said to exhibit _____.
14.indicates that the demand for one product depends on the demand for another product.
15.A(n) _____ occurs when a purchaser is willing to consider new products or re-evaluate available alternatives.

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Definitions:

Social Change

The alteration in the social order of a society, encompassing changes in nature, social institutions, social behaviors, or social relations.

Stability

The state or quality of being stable; resistance to change, deterioration, or displacement.

Equilibrium

A state of balance or stability within a system, achieved when various forces or influences are equal and oppositional forces are neutralized.

Natural State

Hobbes’s conception of the human condition before the emergence of formal social structures.