Which of the Following Market Segments Could a Marketing Organization

question 107

Multiple Choice

Which of the following market segments could a marketing organization MOST effectively promote to and serve based on the segment's size and profit potential?

• A) the staff of foreign embassies from European countries
• B) baby boomers
• C) captains and crews of sea-going vessels
• D) collectors of classic MG sports cars

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Definitions:

Democratic Leadership

A leadership style where the leader makes decisions based on the input of each team member. It values collaboration and the free flow of ideas.

Concern For People

The degree of emphasis an organization or leader places on attending to the well-being and personal needs of their employees.

Supportive Toward

Having a tendency or inclination to provide assistance or encouragement to others.

Social Relations

Concerns the network of relationships and interactions among individuals and groups within a society, affecting social behavior and cultural norms.