What Is a Characteristic of a Good Brand Name

question 98

Multiple Choice

What is a characteristic of a good brand name?

• A) It should avoid any specific connotation relative to product content.
• B) It should be short and descriptive of the product or characteristics.
• C) It should possess generic potential.
• D) It should be pronounced the same in every language.

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Definitions:

Lymphocytes

Lymphocytes are a type of white blood cell that plays a central role in the immune system, helping protect the body against infection and disease.

Epinephrine

Referred to as adrenaline, this substance acts as both a neurotransmitter and hormone, essential for the fight-or-flight mechanism in the body.

Cortisol Levels

A measurement of the concentration of cortisol, a hormone released by the adrenal glands in response to stress.

Serotonin

A neurotransmitter that plays a role in mood regulation, sleep, appetite, and cognitive functions.