In Keeping with Its Corporate Strategy of "Building a Global

question 76

Multiple Choice

In keeping with its corporate strategy of "building a global luxury accessories business," Ralph Lauren introduced a new line of footwear.In business terms, how would the actions of Ralph Lauren be described?

• A) as market penetration
• B) as market development
• C) as product development
• D) as product diversification

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Definitions:

Online Business

A business activity that operates over the internet, encompassing selling products, providing services, or other forms of digital commerce.

Computer Franchise

A franchise operation that provides computer-related services or products, often including sales, repair, and maintenance.

IRS Form 1040 C

is a tax form for aliens leaving the United States to report income received or expected for the entire year.

Sole Proprietorship

A form of business organization where a single individual owns and operates the business, bearing full responsibility for its debts and liabilities.