During Periods of Low Demand, What Is the Objective of the Promotion

question 93

Multiple Choice

During periods of low demand, what is the objective of the promotion "Kids eat free on weekends"?

• A) to stabilize sales
• B) to accentuate product value
• C) to increase market share
• D) to offer value

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Definitions:

Social Learning

The theory that people learn from one another through observation, imitation, and modeling, situated in a social context.

Psychoanalytic

Pertaining to the theory and method of psychology which emphasizes unconscious motivations and conflicts as determinants of behavior.

Behaviorist

A psychological perspective focusing on observable behaviors and the external stimuli that trigger them, while minimizing the importance of mental states or inner psychological processes.

Evolutionary Developmental

An interdisciplinary field of study combining aspects of evolutionary biology with developmental biology to understand the developmental processes that led to the evolution of complex organisms.