Explain the AIDA Concept

question 128

Essay

Explain the AIDA concept.

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Definitions:

Big Five

A theory in psychology that identifies five main dimensions of personality: openness, conscientiousness, extraversion, agreeableness, and neuroticism.

Temperaments

Temperaments refer to the innate aspects of an individual's personality, such as their natural predisposition towards being outgoing or reserved, which are evident from early childhood.

Conscientiousness Versus Impulsiveness

A psychological dimension contrasting the tendency to be careful, diligent, and disciplined versus acting on the spur of the moment without considering the consequences.

Behavioral Geneticists

Scientists who study the role of genetics in shaping behaviors, traits, and psychology.