Studies Have Shown That Shorter Sales Letters Are More Effective

question 52

True/False

Studies have shown that shorter sales letters are more effective at bringing in new customers than longer sales letters are.

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Definitions:

Poisson Distribution

A probability distribution that expresses the probability of a given number of events occurring in a fixed interval of time or space, assuming these events occur with a constant mean rate and independently of the time since the last event.

Hypergeometric Probability

The probability of a certain number of successes in draws from a finite population without replacement, where each draw can result in a success or a failure.

Continuous Probability

The probability of outcomes in a continuous range of values rather than discrete outcomes.

Hypergeometric Formula

A statistical formula used to calculate probabilities without replacement for finite populations.