Distinguish Between Inbound and Outbound Telemarketing

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The Answer is Outbound telemarketing involves sales personnel who rely on the telephone to contact potential buyers, reducing the substantial costs of personal visits to customers' homes or businesses. The sales personnel try to conclude the sale over the phone.
Inbound telemarketing typically involves a toll-free number that customers can call to obtain information, make reservations, and purchase goods and services. When a customer calls a toll-free number, the caller can be identified and routed to representatives with whom he/she has done business before, creating a human touch. This form of selling provides maximum convenience for customers who initiate the process.

Distinguish Between Inbound and Outbound Telemarketing

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