Examlex
A ____________ is a neutral or positive statement designed to allow you to bury or de-emphasize the negative message.
Synchronous Branding
The strategy of ensuring brand messages and values are consistently delivered across all mediums and touchpoints in real-time.
Differentiated Branding
A marketing strategy that involves creating a distinct image or identity for a product or service to set it apart from competitors.
Conditioned Stimulus
In classical conditioning, a previously neutral stimulus that, after being associated with an unconditioned stimulus, elicits a conditioned response.
Masked Branding
is a marketing strategy where a product's brand is not directly associated with the product itself, making the brand element less obvious to consumers.
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