Even If Your Negative Information Will Directly Lead to a Benefit

question 82

True/False

Even if your negative information will directly lead to a benefit that you know readers want, you should still structure it as a conventional negative message.

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Definitions:

UWB

Ultra-Wideband, a wireless communication technology used for transmitting large amounts of digital data over a wide spectrum of frequency bands with very low power.

Wi-Fi

A technology that allows electronic devices to connect to a wireless LAN network, typically using the 2.4 GHz or 5 GHz radio bands, for internet access or device networking.

Speedpass+

An app-based payment and loyalty system that allows customers to pay for goods and services from their mobile devices, primarily used at gas stations.

Exxon

A multinational oil and gas corporation headquartered in the United States, known for its significant impact on the energy sector.