What Do Customer Relationship Management Programs Require to Be Successful

question 107

Multiple Choice

What do customer relationship management programs require to be successful?

• A) a focus on the technological process
• B) implementation at the grassroots level
• C) investment in training
• D) expectations set at the highest possible level

---

Definitions:

Stimulate

To stimulate in economic context means to encourage or boost economic activity, often through monetary or fiscal policy, to spur growth and reduce unemployment.

Keynes

Refers to John Maynard Keynes, an economist who is best known for his theories on the causes of prolonged unemployment and the influence of aggregate demand on the economy.

Worldwide Depression

A prolonged period of economic downturn that affects multiple countries and economies around the globe.

Interest Rates

The cost of borrowing money, typically expressed as a percentage of the amount borrowed, paid to lenders over a period.