Graph 10-5 
-Refer to Graph 10-5.Which of the graphs shown best depicts the case of a positive consumption externality?
Definitions:
Net Operating Income
The profit a company makes from its operations, exclusive of taxes and interest, reflecting its core business performance.
Marketing Manager
A professional responsible for overseeing and implementing strategies to promote and sell products or services, including market research and advertising.
Advertising Budget
The amount of money allocated for promoting products or services through various advertising channels within a specific time period.
Sales Commissions
Payments made to salespersons, often calculated as a percentage of the sales they generate.
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