Which of the Following Modes of Entry Is Suitable for Service

question 81

Multiple Choice

Which of the following modes of entry is suitable for service firms where the risk of losing control over the management skills or technological know-how is not much of a concern, and where the firms' valuable asset is their brand name?

• A)Exporting
• B)Franchising
• C)Licensing
• D)Turnkey projects
• E)Cross-licensing

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Definitions:

Empowerment

Increasing the degree of autonomy and self-determination in individuals or communities to enable them to represent their interests in a responsible and self-determined way.

Consideration

The act of thoughtful or careful reflection before making decisions or judgments.

Undermine Organizational Goals

Actions or behaviors that weaken or sabotage the objectives set by an organization.

Organizational Goals

Objectives that a company aims to achieve, guiding its internal strategic decisions and overall direction.