Examlex
All of the following are true of negotiation except:
Off-Season
A period outside the peak times for certain activities, often characterized by fewer customers and lower prices.
Competitive Parity Budgeting
A method of setting a marketing budget based on matching competitors' spending to maintain market share.
Promotion-To-Sales Ratio
A metric in marketing that compares the cost of marketing and promotion efforts to the resulting sales volume.
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