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Modigliani and Miller (MM) argued that dividend policy is irrelevant.On the other hand,others,such as Gordon and Lintner (GL) ,argued that dividend policy does matter.GL's argument rests on the contention that
Marketing Mix
The combination of factors that can be controlled by a company to influence consumers to purchase its products, including product, price, place, and promotion.
Target Markets
Specific groups of consumers a business aims to reach with its products or services, identified by characteristics like age, income level, or location.
Direct Investment
Putting money into a business venture, property, or other investments in a foreign country, aiming for a controlling interest.
Ownership
The state or condition of legally possessing an object, property, or enterprise.
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