Which of the Following Is a Disadvantage Associated with Using

question 9

Multiple Choice

Which of the following is a disadvantage associated with using formal written surveys as survey instruments for measuring customer satisfaction?

• A)They generally measure predetermined perceptions of what is important to the customers.
• B)They incur high costs.
• C)They are very difficult to analyze.
• D)They are not effective in probing deeply into the issues.

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Definitions:

Firm's Purpose

A firm's purpose is its core reason for existence, encompassing its mission, values, and goals, which guides its strategies and operations.

Stakeholders

Individuals or groups that have an interest in the performance and activities of a company, including employees, customers, suppliers, and investors.

Strategic Goal

Refers to a long-term aim that guides decision-making and strategy formulation in an organization.

Planning Gap

The difference between targeted performance results and actual outcomes, highlighting areas that require corrective action or revised strategies.