Examlex
Another term for factors of production is
Market Segmentation
The process of dividing a target market into smaller, more defined categories of consumers who share similar characteristics and needs.
Demographic Segmentation
The process of dividing a market into segments based on variables such as age, gender, income, education, or ethnicity.
Personal Factors
Individual characteristics such as age, income, education, and personal values that influence a person's behavior and decisions.
Consumer Behavior
The study of how individual customers, groups, or organizations select, buy, use, and dispose goods, services, ideas, or experiences to satisfy their needs and desires.
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