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Internalizing a positive externality will cause the demand curve to
Confederates
Individuals who are aware of the experiment's purpose and work with the researcher to simulate a social situation in order to manipulate the experimental setting, but are presented to participants as fellow participants.
Forced Compliance
is a psychological phenomenon where an individual is compelled to act in contradiction to their beliefs or attitudes, often leading to a change in those beliefs or attitudes due to cognitive dissonance.
Cognitive Dissonance
A psychological conflict resulting from incongruous beliefs and attitudes held simultaneously.
Central Route
A concept from the Elaboration Likelihood Model of persuasion, referring to the path of cognitive processing that involves detailed scrutiny of persuasive information.
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