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Investment from abroad
Profitability
The financial gain or profit achieved by a business after all expenses have been deducted from revenue.
Ancillary Sales
Additional sales generated from goods or services that are supplementary to a company's primary product offerings.
Marketing Mix
The strategic combination of the four Ps—product, price, place, and promotion—used to market a product or service effectively.
Market Share
The percentage of an industry's sales that a particular company controls.
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