Which One of the Following Actions Would Help a Company

question 9

Multiple Choice

Which one of the following actions would help a company create long-term value?

• A)Focus on keeping costs at a minimum.
• B)Find the optimal debt-to-equity ratio.
• C)Seek and exploit new sources of competitive advantage.
• D)Monitor and follow macroeconomic trends.

Understand the definition and components of marketing.

Recognize the importance of satisfying customer needs as the core of marketing.

Identify elements of the marketing mix and their roles.

Understand the concept of value creation and delivery in marketing.