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Competitive Advantages Based on Brands,as in the Consumer Goods Industry,are

question 11

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Competitive advantages based on brands,as in the consumer goods industry,are often more important for long-term value creation than advantages based on product quality or innovation.


Definitions:

Medicare

A federal health insurance program in the United States primarily for people aged 65 and older, as well as for some younger individuals with disabilities.

Unemployment Taxes

Taxes imposed on employers based on the employment and wages of employees, used to fund unemployment insurance benefits.

FICA Tax

Federal Insurance Contributions Act tax, which is a United States federal payroll tax imposed on both employees and employers to fund Social Security and Medicare.

FUTA Tax

Federal Unemployment Tax Act tax, which is a payroll or employer tax paid to fund state workforce agencies.

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