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CRM Allows an Organisation to Gain ________ into Customers' Shopping

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Short Answer

CRM allows an organisation to gain ________ into customers' shopping and buying behaviours.


Definitions:

Recovered Memories

Memories that have been forgotten or repressed, often of traumatic events, that are later retrieved or recalled.

Traumatic Memories

Distressing recollections that are the result of experiencing or witnessing events that are emotionally overwhelming or life-threatening.

Memory Construction

The process by which the brain creates and organizes memories, influenced by perception, imagination, and other cognitive processes.

Proactive Interference

The situation in which older memories disrupt the recall of later-formed memories.

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