Why Do Companies Use SCM Metrics to Measure the Performance

question 21

Multiple Choice

Why do companies use SCM metrics to measure the performance of supply chains?

• A)To support logistics
• B)To support day-to-day front-office operations
• C)To support operations that deal directly with the customers
• D)To quickly identify weak links

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Definitions:

Lowballing

A persuasive technique often used in sales where an initially lower price is offered to get agreement from the buyer, only for it to be raised before the sale is concluded, often for reasons made to seem unavoidable.

Informational Influence

A form of social influence that occurs when an individual turns to the members of a group to obtain and accept information about reality.

Foot-In-The-Door

A psychological technique where getting a person to agree to a small request increases the likelihood they will agree to a larger request later.

Social Loafing

The phenomenon where individuals exert less effort to achieve a goal when they work in a group than when they work alone.