What Involves Managing All Aspects of a Customer's Relationship with an Organisation

question 64

Multiple Choice

What involves managing all aspects of a customer's relationship with an organisation to increase customer loyalty and retention and the organisation's profitability?

• A)EDM
• B)EDI
• C)CRM
• D)All of the answers are correct

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Definitions:

Past Events

Occurrences or actions that have taken place before the present time.

Motivation

The internal or external drive that prompts individuals towards actions, goals, or to fulfill certain needs.

Free Will

The ability of individuals to make choices that are not predetermined by past events or natural laws.

Determinism

The philosophical doctrine that all events, including moral choices, are determined completely by previously existing causes.