Susan Teaches Many Individuals and Business Professionals How and Why

question 27

Multiple Choice

Susan teaches many individuals and business professionals how and why to use e-business,and the benefits and challenges.Of the five e-business challenges,which of the following is the most crucial challenge to consider before engaging in e-business?

• A)Adhering to taxation rules
• B)Ensuring consumer protection
• C)Identifying limited market segments
• D)Managing consumer relationships

Analyze the impact of market research and customer feedback on product development.

Explain the concept and applications of the Kano model in product development.

Distinguish between different types of new products and their development strategies.

Understand the challenges and strategies of idea generation and selection.

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Definitions:

Product-line Pricing

A pricing strategy where different products within the same category are priced differently based on features, costs, or target market segments.

Price Differentials

The variation in the price of goods or services when compared across different markets, sellers, or buying conditions.

Price-insensitive Product

A product for which demand does not significantly change with a price increase or decrease, often due to its unique value or lack of alternatives.

Product-line Pricing

A marketing strategy that manages the prices of multiple products within the same product range.