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Describe What an "Expert" Demand Forecast Is and List Five

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Essay

Describe what an "expert" demand forecast is and list five different types of experts who could be involved.Identify and describe two different types of expert forecasting methods.


Definitions:

M&M Proposition II

A theory by Modigliani and Miller that suggests the cost of equity is a linear function of the company's debt/equity ratio, under a no-tax environment.

Financial Risk

The possibility of losing money on an investment or business venture due to various financial factors.

Return on Assets

An indicator of how profitable a company is relative to its total assets, calculated as net income divided by total assets.

M&M Proposition II

A theory proposing that the value of a firm is unaffected by its capital structure, assuming no taxes and that investment returns are required to increase with leverage.

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