________ Describes the Process of Viewing an Identity as Established,real,and

question 27

Multiple Choice

________ describes the process of viewing an identity as established,real,and frozen,so as to hide the historical processes and politics within which that identity developed.

• A) Essentialism
• B) Marketing
• C) Autochthony
• D) Patrimony
• E) Fluidity

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Definitions:

Industrial Advertising

Advertising targeted at individuals and organizations involved in manufacturing or business operations, rather than the general consumer.

Markup on Selling Price

The amount added to the cost price of goods to cover overhead and profit; the difference between the selling price and the product's cost.

Channel of Distribution

The path or process through which goods and services travel from the producer or provider to the end user or customer.

Wholesaler's Markup

The percentage added to the cost of goods by wholesalers when they sell to retailers, to cover costs and generate profit.