Which of the Following Is NOT a Source of Customer

question 74

Multiple Choice

Which of the following is NOT a source of customer expectations?

• A) Word-of-mouth communication
• B) Advertising
• C) Pricing
• D) Sales promises
• E) Target market

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Definitions:

Fundamental Characteristics

Essential qualities or attributes that are critical to the definition, operation, or function of a concept, often used in reference to accounting principles.

Assets

Resources owned by a business from which future economic benefits are expected to flow to the enterprise.

Equity

The value of an ownership interest in property or a business, calculated as total assets minus total liabilities; represents what the owners' claim on the assets is.

Entity Assumption

The accounting principle that treats a business as a separate legal and accounting entity, distinct from its owners, managers, or operators.