Which of the Following Describes a Characteristic of Leader Pricing

question 44

Multiple Choice

Which of the following describes a characteristic of leader pricing?

• A)It seeks a big profit on the leader items.
• B)It is usually used for a retailer's major product line,to give it a competitive advantage.
• C)It is different from bait pricing in that the marketing manager really expects to sell leader priced items.
• D)It assumes that some part of the demand curve is upward sloping to the right.
• E)It is banned in interstate commerce.

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Definitions:

Business

The coordinated actions and initiatives of persons aimed at the generation and vending of goods and services for financial gain.

Revised Uniform Partnership Act

An updated version of a law guiding the operation of partnerships in the United States, focusing on the management, financial aspects, and dissolution of partnerships.

Loyalty

A strong feeling of support or allegiance towards someone or something.

Personally Profit

Gaining financial or material benefit for oneself from a situation or activity, often at the expense of ethics or other obligations.