CenturyLink Attracts Residential Customers by Setting One Monthly Fee for High-Speed

question 128

Multiple Choice

CenturyLink attracts residential customers by setting one monthly fee for high-speed Internet,cable TV,and long-distance phone services that is $40 less than the price of purchasing these three services separately.This is an example of

• A)reference pricing.
• B)price lining.
• C)bundling
• D)leader pricing
• E)demand-backward pricing

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Definitions:

Fisher

A term that might refer to a specific individual, model or concept in various contexts; without additional context, it's broad and may relate to a name common in scientific literature or as a surname.

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