Comparative Advertising

question 155

Multiple Choice

Comparative advertising

• A)is usually ignored by consumers.
• B)is illegal according to the FTC.
• C)should be supported by research evidence.
• D)must focus on major consumer benefits to be legal.
• E)None of these answers is correct.

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Definitions:

Clean Air Act

A comprehensive federal law in the United States aimed at controlling air pollution and improving the nation's air quality.

Emissions

The release of pollutants into the air or environment by an entity.

California

California is a state located on the West Coast of the United States, known for its diverse geography and as a hub of entertainment, technology, and agriculture.

Air Pollution Standards

Regulations established by government agencies aimed at controlling the emission of pollutants into the air to protect public health and the environment.