What Is the Role of GPS (Global Positioning System)in Mobile

question 91

Multiple Choice

What is the role of GPS (Global Positioning System) in mobile advertising?

• A)It delivers ads to consumers based on the conversations and behaviors they exhibit on social media.
• B)It helps to add the segmenting dimension of physical location at a specific time to target marketing.
• C)It shows whether a web surfer has been to a company's website before and made a purchase on the last visit.
• D)It acts as a tool to measure the effectiveness of an ad based on an estimate of how many people receive the ad on their phones.
• E)It delivers buying information to business consumers based on ethnographic positioning.

Apply the t-test appropriately to various research scenarios.

Understand the assumptions and conditions such as normality and equality of variances for performing a t-test for independent means.

Recognize how the choice of alpha level influences hypothesis testing and understand the reasons for adjusting it.

Know the importance of reporting detailed results of a t-statistic, including group means and inferential statistics details.

---

Definitions:

Perceptual Constancy

The brain's ability to recognize that an object remains the same even when its appearance changes due to variations in the environment.

Size

The overall dimensions or magnitude of a physical object or entity, often measured in terms of length, width, height, or volume.

Perceptual Constancy

is the psychological phenomenon in which the perception of an object remains unchanged despite changes in the sensory input, such as lighting, distance, or angle.

Angle

A figure formed by two rays, called the sides of the angle, sharing a common endpoint, known as the vertex of the angle.