Which of the Following Is NOT True of the Market

question 45

Multiple Choice

Which of the following is NOT true of the market growth stage?

• A)The main job is to persuade customers to buy,and keep buying,the company's product.
• B)The promotion must build primary demand,and not just for the company's own brand.
• C)More competitors enter the market,and mass selling becomes more economical.
• D)The promotion emphasis shifts to stimulating selective demand.
• E)Salespeople and personal selling work toward expanding the number of outlets and cementing relationships with channel members.

---

Definitions:

Mental World

The realm of an individual's thoughts, feelings, beliefs, and perceptions.

Physical World

The physical world refers to all of the planets, stars, galaxies, and all matter and energy that exists in the universe, as well as all the physical and natural laws that govern them.

Normal Accident

A theory suggesting that complex systems such as nuclear power plants are inherently susceptible to failures, no matter how well they are managed.

Risk Society

A society increasingly preoccupied with the future and also with safety, addressing and managing risks that modernity itself has produced.