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Pfizer Corp.is introducing a truly new product idea.Pfizer is spending a lot of money to inform potential customers and intermediaries about the availability and advantages of the new product.Although sales are rising slowly,Pfizer doesn't expect the product to become profitable for at least another year.Pfizer's new product is in which stage of the product life cycle?
Cultivate
To develop or improve by education or training; to foster growth in skills, knowledge, or qualities.
Defense Mechanism
Defense Mechanism refers to psychological strategies brought into play by individuals unconsciously to protect themselves from anxiety or to face reality.
Rationalization
is the cognitive process of making seemingly acceptable explanations for behaviors that are actually irrational, often to justify personal decisions and actions.
Projection
A psychological defense mechanism where individuals attribute their own unwanted feelings, impulses, or thoughts to others.
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