An Industry's Sales Have Leveled Off and Profits Are Declining

question 212

Multiple Choice

An industry's sales have leveled off and profits are declining in oligopolistic competition.Consumers see competing products as homogeneous.Several firms have dropped out of the industry,but a new one entered recently.Firms in the industry are trying to avoid price-cutting by spending on persuasive advertising.These firms are competing in which stage of the product life cycle?

• A)market growth
• B)market maturity
• C)market development
• D)market introduction
• E)sales decline

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