The Last Step in the New-Product Development Process Is

question 32

Multiple Choice

The last step in the new-product development process is:

• A) idea generation.
• B) commercialization.
• C) idea evaluation.
• D) development.
• E) screening.

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Definitions:

Total Equity

The total net value of a company, calculated by deducting total liabilities from total assets; also known as shareholders' equity.

Financial Statements

Papers that offer a summary of a corporation's financial status, featuring its balance sheet, profit and loss account, and statement of cash flows.

Accounting Procedures

The methods and processes used to record, summarize, and report financial transactions.

Profit Margin

A financial metric expressed as a percentage that measures how much of every dollar of revenue is retained as profit after all expenses have been deducted.