LG Recently Added a Computer Touchscreen to the Door of Some

question 297

Multiple Choice

LG recently added a computer touchscreen to the door of some models of its refrigerators.Which of the following describes this move by LG?

• A)It creates differentiation between LG refrigerators and its competitors.
• B)It seeks to add value and improve customer satisfaction.
• C)It offers LG a competitive advantage in the refrigerator market.
• D)It has integrated technology with the hope of improving the customer experience.
• E)All these answers are correct.

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Definitions:

Cognitive Responses

The mental reactions and thoughts that arise in response to external stimuli, forming the basis of attitudes, beliefs, and actions.

Nonspecific-Action Tendencies

General predispositions to act in a certain way without a precise or direct motive.

Broaden-And-Build Tendencies

A theory suggesting that positive emotions expand an individual's attention and mindset, leading to increased creativity, problem-solving abilities, and personal growth.

Specific-Action Tendencies

Innate or learned behavioral responses triggered by specific environmental or internal stimuli aimed at achieving certain objectives or satisfying needs.