Until Recently,Emil Flores Wouldn't Buy Any Coffee Except "Blue Mountain"-A

question 329

Multiple Choice

Until recently,Emil Flores wouldn't buy any coffee except "Blue Mountain"-a relatively expensive type that few stores sell.He used to have to drive about 10 miles out of his way to buy it at a small shop.Then he was at a friend's home and tried an inexpensive brand of coffee sold by the local supermarket chain.Now he won't buy anything except that brand.For him,the supermarket coffee is a(n)

• A)emergency product.
• B)specialty product.
• C)staple product.
• D)unsought product.
• E)heterogeneous shopping product.

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Definitions:

Resistance Point

The least favorable outcome that a party is willing to accept in a negotiation before walking away.

Target Point

In negotiations, it refers to the best outcome each party hopes to achieve from the negotiation process.

Starting Point

The initial position or condition at the beginning of an activity or process.

Major Concession

A significant compromise or adjustment made by a party in a negotiation, often to reach an agreement.