Quantitative Marketing Research

question 190

Multiple Choice

Quantitative marketing research

• A)usually makes it easier and faster for respondents to answer the questions (compared to qualitative research).
• B)can use a large,representative sample.
• C)can involve data collection by mail,e-mail,online,telephone,or personal interviews.
• D)makes it easier for the research analyst to summarize answers.
• E)All of these answers are correct.

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Definitions:

45-Degree Line

In economics, a graphical representation where all points on the line represent where the value of the goods and services produced equals total spending.

Dissaving

The consumption of funds beyond current income, often leading to the depletion of wealth or the incurrence of debt.

Property Taxes

Taxes paid by property owners, usually calculated based on the value of their real estate holdings, to fund local services like education and infrastructure.

Tax Deductible

Expenses that can be subtracted from gross income to reduce the amount of income subject to taxation.