When a New Firm Does Not Have Any "In-House" Manufacturing

question 56

Multiple Choice

When a new firm does not have any "in-house" manufacturing for its brand,it is likely to

• A)have a production cost advantage.
• B)enjoy less competitive pricing.
• C)attract potential new markets.
• D)have the advantage of flexibility.
• E)fail in marketing research.

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Definitions:

Environment

The surroundings or conditions in which a person, animal, or plant lives or operates, encompassing both natural and built contexts.

Reinforcer

Any stimulus which strengthens or increases the probability of a specific response or behavior.

Primary Reinforcers

Innate reinforcing qualities, such as food and water, that satisfy biological needs and do not require learning to become effective.

Radical Behaviorists

Proponents of a branch of psychology that emphasizes the study of observable behavior and the environmental factors that influence it, often minimizing or ignoring internal states like thoughts and feelings.