Which of the Following Statements Is FALSE

question 371

Multiple Choice

Which of the following statements is FALSE?

• A) Marketing is most important in a pure subsistence economy.
• B) Marketing should provide direction for production, accounting, and financial activities.
• C) Marketing builds long-lasting relationships that benefit the selling firm.
• D) Marketing doesn't occur unless two or more parties are willing to exchange something for something else.
• E) Marketing anticipates customer needs.

---

Definitions:

Altruism

The selfless concern for the well-being of others without the expectation of reward.

Popular

Being liked, admired, or supported by a large number of people or within a specific community or group.

Traits

Characteristic patterns of behavior, thought, or emotional experience that are relatively stable across time and situations.

Complementary

Refers to things that combine in such a way as to enhance or emphasize each other's qualities, or the use of alternative therapies alongside conventional treatments in medicine.