Which of the Following Statements Is True Regarding Marketing Ethics

question 353

Multiple Choice

Which of the following statements is true regarding marketing ethics and social responsibility?

• A)When products are complicated,consumers may be vulnerable to unscrupulous sellers.
• B)Firms should aim to advance their own short-term interests at the expense of customers.
• C)Being socially responsible tends to decrease a firm's costs,but it negatively affects profits.
• D)Consumers only want to purchase products that are safe or good for them in the long run.

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Definitions:

Potential Buyers

Individuals or entities that show interest in purchasing a product or service but have not yet made the decision to buy.

Relative Measure

A comparative metric that evaluates a data point or performance outcome in relation to another baseline or standard.

Emission Output

The total quantity of pollutants released into the environment, often measured in the context of industrial operations or vehicle emissions.

Diesel Fuel

A type of fuel derived from petroleum used in diesel engines, known for its energy efficiency.