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George Gnat Subscribes to a Monthly Pest Control Service for His

question 95

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George Gnat subscribes to a monthly pest control service for his home.Last week,the owner of the service informed George that he will have to raise his monthly service fee because of increases in the price of gasoline used by his workers on their service trips.How is the market for pest control services affected by this?


Definitions:

Direct Channel

A distribution method where a company sells its products or services directly to consumers, bypassing intermediaries.

Ultimate Consumers

The final users or purchasers of a product or service, typically individuals who buy for personal, family, or household use.

Producers

Individuals or organizations that create goods or services for sale to consumers or other businesses.

Indirect Channel

A distribution method that involves intermediaries (such as wholesalers or retailers) to move products from the manufacturer to the consumer.

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