Examlex
MATCHING
Match the following:
-Right brain hemisphere
Scrambled Merchandising
Selling goods and services that may be unrelated to each other and to the firm’s original business.
Corporate Chain
A series of businesses or retail outlets owned and operated by a single company.
Franchise Arrangement
A type of licensing arrangement where a franchisor allows a franchisee to use its business model and brand for a prescribed period.
Stout
A dark, thick beer with a distinctive malt flavor, originally associated with England.
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